OLESYA GALANICHEVA – hypnotherapist & bodywork specialist, Paris
Marketing Strategy | SMM | Targeted Ads | Website
Imagine buying a ticket to Paris: strolling through the streets, soft light, French music. That’s precisely the feeling evoked by the brand of Olesya Galanicheva, a hypnotherapist and bodywork practitioner based in Paris.
Olesya shares not just knowledge, but a whole atmosphere. And we at RISEUP have been helping to package this atmosphere into a working digital strategy for over two years.
Olesya shares not just knowledge, but a whole atmosphere. And we at RISEUP have been helping to package this atmosphere into a working digital strategy for over two years.
What we did:
- Developed a marketing strategy and sales funnel
- Created a brand identity: lightness, sensuality, independence
- Launched and managed SMM with a focus on storytelling and a European vibe
- Built a website bringing together all directions: sessions, retreats, training
- Ran targeted ads and product promotion
- Conduct regular surveys and audience research to fine-tune content
Results:
- A recognizable, cohesive personal brand
- Website and Instagram that both engage and convert
- Steady sales of online and offline products
- Consistent growth of a trusting audience
- A product line seamlessly aligned with Olesya’s philosophy
